Anthropologie

Kings Road, London, UK

Brand Strategy

Creative Direction

Design


Press:

Vogue

I spearheaded the design and launch of Anthropologie's store on King's Road, London, a location renowned for its rich history and vibrant fashion scene. This project was about bringing Anthropologie’s distinct, eclectic aesthetic to life within the unique context of King's Road, a place where tradition meets trend. The store was crafted as a curated journey, with each space thoughtfully designed to reflect the brand's artistic, globally-inspired identity while resonating with the local culture. From the intricate visual displays to the handcrafted details, every aspect of the store was designed to inspire and engage, creating a seamless blend of art, retail, and experience. This location became pivotal to Anthropologie's presence in London, embodying the brand's commitment to creativity and innovation.